“ He does one thing and he does it particularly well. The power of it comes from the community of people that read it: operatives, bookers, reporters, producers and politicians.”
That’s John F. Harris, co-founder of Politico, doing his damnedest to describe the enduring appeal of The Drudge Report. He ends up describing the audience of Politico, but maybe that’s the point: Everyone looks at Drudge and sees what they want to see. People who hate conservatives read Drudge to see what those people are raving about now. People who hate the media read Drudge to fuel that grudge. The site’s cryptic one-word banner headlines aren’t codes so much as Rorschach blots.