“ The Onion’s prevalence over real news outlets on Twitter, even when it comes to real news, has become something of a norm. This week,The Onion welcomed its 3 millionth follower on Twitter. That’s about 300,000 more than Time, three times more than The Economist and 1.6 million more than Newsweek.”
The folks at Mashable have done a brief exploration into why The Onion has amassed a much larger following on Twitter than several legitimate news outlets. And I imagine the number one reason why is because all you need from The Onion is the headline. It’s much less stressful than having to click through and read an actual news article.
-DM
[Brian Ries]
-DM
[Brian Ries]
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